In India, Spa has arisen as one of the quickest developing industries after America and Europe with the last decade has seen a development of 20-22%. According to the Spa Association of India, the spa industry in India is estimated at INR 11900 crore. The expansion is a significant development in the travel industry just as an ascent in pay which has made them more mindful with regards to personal satisfaction. Logically talking, Health is wealth is the new expression, and nothing can be more advantageous for loosening up and mending stressed nerves than regular treatment of a spa. Consequently, the health-conscious class is consuming spas more than ever. The growth without a doubt is high in the spa business in India.
Region-wise growth in India
In India, north India is doing great with its steady pace of financial development in contrast with different areas. In the west, Mumbai being a place of Bollywood and corporates contributes to a major lump to the economy. In the south, Tamil Nadu, Kerala and Karnataka complete the image.
In addition, Kerala has put India on the World map as a central hub for travellers and local people for its Ayurvedic spas Kerala has expert therapists, provide a variety of professionally administered treatments and programmes ranging from best in Ancient Ayurveda to innovative Ayurveda. Holistic and non-clinical treatments are designed for rejuvenating, relaxing and pampering the mind and body. We also provide extended personalized programmes”.
Interestingly, the booming industry is also attracting many foreigners to visit India. The rate at which the hospitality industry is increasing, five-star hotels and increasing demand at the tourism end, the rich culture of Ayurveda, highly educated and affluent people, all contribute to the high demand for spas in India.
Spas are generally divided into categories with reference to their services. Here are the main types:
Ayurvedic Spa: Ayurvedic spas are meant for your mind, body and spirit. It is an ancient art that has helped you in toning your muscles, reducing joint pain, improves body flexibility. This is done by experts with experienced and trained professionals.
Day Spa: A Day spa is a type that provides various services to improve health, beauty, and relaxation through many treatments like facial, hair, and body massage. This also has the highest share among the markets, nearly 50% of the spas are run in this model.
Destination Spa: These types of spas are located at mineral springs or natural places. This gives clients a feel of tranquillity while receiving the treatment.
Club Spa: These are more are less for the purpose where fitness or health clubs where the main clients are part of a society who are members of us the facility.
Mobile Spa: In this spa, customers are served at their own home or another personal place by spa professionals. This has picked up as enormously in recent times as it is done with the convenience of the customer.
Medical Spa: The Medical Spa provides treatment by professional and fully-licensed medical staff. A medical staff analyzes the client and provide treatment for their specific problems with the help of a medical spa.
So, what are the vital aspects one must keep for opening up a spa business in India as a franchise?
Area: – The first variable for this business is a prime location where individuals can track down your spa. Malls are the best option to open a Spa as the foot-following is high and it makes brand worth and trust.
Experienced Experts: – The main point we need to remember is to pick the best proficient labourers for the spa. Since they are the person who associates straightforwardly with customers. Individuals come to the Spa community for unwinding and reward and if your specialist won’t fulfil your customer, it leads to loss of repeat customers which leads to a bad image of the brand.
Relaxing Ambience: – The atmosphere should not be overcrowded or noisy. The Ambience of Spa has to be right! Customers come to unwind. In a nutshell, the atmosphere should not be overcrowded or noisy.
Quality service: -The priority of Spa should be the delivery of the best service to their customers. The better the quality, the better the engagement and less leakage of customers.
Well branded Products: – Customers prefer spas that use premium brand products in their centres. It adds to building trust and aids in branding yourself as the best in the class spa. Hygiene and branded products can really boost your business.
Growing your spa through franchising can be the best and the easiest way of expanding. With high demand catering to different sectors, it is already a competitive market. Capturing the market becomes hard with huge capital and investment needed. To ensure a smooth transition, franchise your spa business in India to have great growth and profits.
