Developing the right prototype and then refining it involves not only a thorough understanding of the business in question. Also a thorough understanding of franchising and then basing this on franchising your business.
Sparkleminds works closely with the franchisor while they are seeking to:
- Implement franchise development and analyze the prototype based on various factors before recruitment of franchise.
- Seeking entry into newer markets and want to refine their existing models.
- Seeking to improve the profitability of the Pilot before they got onto franchising it?
- Buying, selling, or merging a franchise company.
- Seeking to understand their strengths, weaknesses, risks, opportunities, markets, competitors, and the overall issues concerned with the development of their business.
We essentially work on the following areas of Prototype Development. We also customize it to specific requirements. The franchisor has to meet their objectives that are outlined below. This by no means is conclusive and could be exhaustive based on the requirements that a franchise business organization has.
The following are a few pointers:
- Optimizing the products and services that the business has to offer by finding, testing, and adding new or improved products/services.
- Working on building consistency and ease of operations for the franchise; whilst ensuring the image and the brand is managed properly.
- Additional security, re-assessing or introducing checkpoints, and ensuring the right surveillance systems are in place.
- Using the latest technologies for the creation of manuals and delivery of training.
- Working on different marketing programs that would be required at the unit levels across the franchise system. Therefore, integrating franchisee participation in marketing programmes.
- Systemization and automation of the franchise business at different levels.
- Adaptation of the franchise business at regional, national, and international levels.
- Sparkleminds will conduct an internal audit for the pilot business. And after analyzing we will recommend the changes required in the prototype.
- External Surveys and Market Research to improve the offerings and services
Please speak to one of our senior franchise consultants to understand in detail how you could avail our services for the above.