Franchise Training Programs

Franchise Training Programs

Sparkleminds conducts the following Franchise Training Programs:


The complexities and ethos of working within a franchise organization has its own challenges. Sparkleminds conducts specific management training programmes for these growing organizations. To help them align themselves with the advantages of qualitative franchising. It works on core areas of building the franchise organization; training the franchisor employees dealing with franchising and giving them support on the ground. This also includes effective franchisor marketing, franchisor compliances, franchisee relationship exercises and adequate responsibility assignments. You can be assured to get the best franchise training programs and manuals. Thus, to ensure they work effectively towards building the business whilst working closely with the franchisees.


Sparkleminds has a deep understanding of the prospective franchisee. The market conditions and the cultural sensitivities involved in recruiting franchisees across the subcontinent. It works closely in training the franchisor teams to efficiently maximize on all lead generation activities. So, to conclude a franchise sale. It then works on an ongoing basis with the franchisor top management to assess, analyze and oversee the teams have been achieving the desired results ensuring that the franchiser utilizes the right teams, the right marketing activities and recruits the right franchisees.


The underlying principle of a sound franchise training programme in place is the optimum usage of the resources deployed in form of divisibility of labour. Also, the correct transfer of the franchisor’s knowledge to all the people in the franchise chain. During the training, franchisees will understand the work culture. Which in reality is more difficult than teaching them the actual day-to-day operations. The initial training is required to train the franchisees. This is conducted before the start of operations. To emphasize the company philosophy and the brand they represent. Then go into the actual operations

The training is conducted at HQ or designated locations. This is where franchisees typically undergo a combination of a classroom session and then on the field training. Starting the day with the instructions in the class. Then on the field/tasks in the afternoon and summing up in the evening. The next day starts with the review of the previous days learning’s and gradually the, on the job part, takes over. The franchisees take the complete responsibilities of management. The trainers taking a step backward assuming the role of a coach from thereon.

Franchise Training Programs:

Training is also an expensive activity; hence it should always be ensured that it is done with complete preparation. With the aid of the latest technological advancements which offer a lot of features and saves time and cost. Franchise training outline creates a route map for the organization. The preparations are done generally by studying the operations manuals, working at the units, studying the company’s site. Later on, passing a preliminary test before attending a regular training programme.

This generally ensures that the pre-training knowledge is imparted to the franchisees. This saves a lot of time during the regular programme.

Thereafter the franchisor should ensure that the franchisee completes the training properly and is now ready to run a unit. If it feels that it needs to impart additional training to a few participants then they must undergo the same. It is our experience that it is better to educate the franchisee that they might not be able to operate if they do not meet the training pass criterion. Further to terminate their agreements instead of risking the franchise allocations and hampering the business. In fact, that is the precise reason that the franchise selection process should be able to filter such participants at the initial stage itself.

Thereafter additional training programmes are conducted probably once. In case if required twice a year to refresh the franchisees. Then we update them on all the developments. Some franchisees would also need additional manager training including continuous on-site training provided by the franchisor at regular intervals.

Whatever maybe your franchise training requirements call us. We will show you how so many franchise companies have built their success foundations around great training programs.