We implement franchise sales lead generation campaigns especially tailored to fit a franchisors requirements. Thereon, our system ensures, you are able to generate, monitor and screen promising leads. You cannot have a defined formula to successful franchise lead generation. However, you must ensure that you are delivering a clear message to anyone who comes across your opportunity, consistently. Responding professionally and in a timely manner to all your leads is the first acid test. Having an efficient turn around time guidelines for your franchising teams is hence, critical.
Franchise lead generation could start by targeting your customers and suppliers, softly. People who know your business and have enjoyed the product or service are more likely to react positively to your campaigns. Reaching these people through your website, database and in-store messages is a very cost-effective way of generating enquiries. We will now look at how you can use other mediums to buy franchise leads India, cost effectively
How to generate franchise leads, cost effectively?
There are several ways to buy franchise leads India like :
- Franchise lead generation portals: This will fetch you good results if the franchise portal rankings are high. In addition, having a local ground team working closely on your requirements is always recommended. Top franchise portals in India like FranchiseBazar also ensure that they take care of your entire digital franchise portfolio and market you effectively on all social media platforms. They generate leads almost everyday for their clients from Facebook, Linkedin, Twitter, Google Plus, YouTube and a vast variety of other platforms. Their consultants are proficient on dialects, cultures and local market conditions.
- Franchise Leads Brokers: They generally work on a pure success based model, where you may not have to pay anything upfront. However, these could be cold shots in the dark as there is no timely commitment. Having an effective franchise agent is probably the best
- Franchise Database India: You could also buy franchise leads for sale from companies that offer franchise database services. Having a database which is segregated based on interest levels, investment capabilities and geography, helps in reaching the targeted franchises very quickly.
- Print Advertisements: The other more expensive mediums could be print ads in newspaper, magazines and other publications where you could possibly reach out to your prospective franchises.
- Franchise Exhibitions In India : This is probably the most expensive way to buy franchise leads India. It requires tremendous amount of preparation and skill to be able to do conversions using an expo module.
How can Sparkleminds team help you?
Our recruitment teams can help you customize your franchise marketing. We generate quality enquiries in the most cost-effective way. We will spend time researching your market and your business, and create a detailed strategy for promoting your franchising opportunity. A franchise lead generation report is created, to outline each and every action, that is taken to process enquiries. It is just not about enquiries alone, it is about processing the leads on hand and getting them to the conversion stage. Our team is currently managing the growth strategies of several brands, at the same time generating franchise enquiries and enabling sign ups. We live and breathe franchising. There is nobody better to understand how important lead generation and processing is, to a growing franchise brand.
Call us and lets discuss your franchise expansion goals and how we can get you there, quickly and surely.