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  • When to sell your business- The Story of La Quinta

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    When to sell your business- The Story of La Quinta

    La Quinta in Spanish means “The fifth”. It can also mean “the country place”. The story of La Quinta started out at San Antonio, Texas in 1968. La Quinta corporation was made the parent company of the subsidiary called La Quinta properties as they grew to be a large chain with a standardized company-owned hotel…


  • The franchise strategy of OYO rooms has proved to be successful

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    The franchise strategy of OYO rooms has proved to be successful

    OYO (Oravel Stays Pvt Ltd) has been adopting various strategies for expansion. But the franchise strategy has found success. Ritesh Agarwal, CEO of Oravel Stays Pvt ltd launched a website for hotel bookings in 2012. After staying in over 100 Hotels to research the industry, he pivoted his startup to OYO rooms. OYO rooms started…


  • Franchise model is the best business expansion strategy!

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    Franchise model is the best business expansion strategy!

    Franchise A franchise is an authorization granted to a company or an agency for specified business activity in accordance with the standards set by the franchiser. When a business is expanding as a franchise it is necessary to carefully configure the franchise agreements. The terms and conditions are to be well thought out. All the…


  • Franchise Model could have saved Samsung’s top-notch position in the market

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    Franchise Model could have saved Samsung’s top-notch position in the market

    MI Homes is set up in the Franchise Model Hoskote is a rural town in Karnataka with less than 60000 inhabitants who mostly depend on agriculture for livelihood. It was low on priority for phone makers, but now it is not so for Xiaomi. Xiaomi’s market share in India has exceeded that of Samsung by…


  • Franchising as a Market entry strategy. A win-win for Eric LifeSciences and Strides Shasun

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    Franchising as a Market entry strategy. A win-win for Eric LifeSciences and Strides Shasun

    Franchising as a market entry strategy. Selling your brand as a franchise can enable your business to realize its full potential. Such a deal can be focused on a particular market alone. Partnerships with the well-established business in a new market can be a great strategy for entry into that market. A win-win for Eric…


  • Franchise strategy development for your business. Exit strategy was a sweepstake for Havmor.

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    Franchise strategy development for your business. Exit strategy was a sweepstake for Havmor.

    The right time to consider an exit strategy is when your business is developing. The best value for your brand is realized when you start franchising development with exit strategies in mind. There is a significant investor interest in the franchise industry. Beginning from 2010 dozens of mergers and acquisitions franchising transactions have closed and…


  • Configuring your franchise agreement correctly in India. See how it helped NIIT.

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    The franchise industry in India is growing by 35% every year with close to 5000 new brands adopting the franchising model. International franchisors prefer to appoint a master franchisee and the local franchisors usually do direct franchising. It is necessary to understand the parties’ rights and obligations carefully while entering into a franchise agreement. Hence…


  • Franchising in India 2025-Driving SME Growth in Trillion Dollar Economy

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    Franchising in India 2025-Driving SME Growth in Trillion Dollar Economy

    if you are operating any type of small and medium sized business and are wondering what could be the best way to expand it, then explore franchising and get started with the expansion of your brand?


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